Enhancing the attractiveness of regions through the ecological transition
Mar 25, 2025 — 03:40 pm CET - 4:30 PM CET
Description
In response to the challenges posed by the ecological transition, regions have been rethinking their development models for several years. The goal is to combine economic attractiveness, climate resilience, and sustainability. Once seen as a constraint, the ecological transition is now emerging as a tremendous opportunity to revitalize the local economy, attract new businesses, residents, and tourists, and improve the quality of life for citizens. Whether it’s soft mobility, low-carbon infrastructure, climate change adaptation solutions, or the rise of sustainable tourism, regions are building their competitiveness for the future.
Businesses, local authorities, and the state play a central role in this transformation. How can economic growth be reconciled with ecological imperatives? What levers should be activated to make the ecological transition a driving force for attractiveness?